Pokémon Champions's Champion of Champions is the UK nettle eating champion

To promote the mobile launch of Pokémon Champions, developers hosted an unconventional promotional event titled the "Champion of Champions Tournament," pitting real-world titleholders from niche sports against one another. Following the competition, UK nettle-eating champion Mike Hobbs emerged as the ultimate victor, taking home the top title in the promotional showdown.

Pokémon Champions launched on mobile platforms in June 2026, positioning itself as a player-versus-player-focused entry in the franchise that strays from traditional series conventions. To draw attention to the title's competitive focus, the team behind the game designed a unique marketing initiative, gathering a lineup of recognized champions from various obscure and unusual sports disciplines to battle inside the mobile game.

A Contest of Niche Champions

According to coverage by Pocket Gamer, Hobbs was not the only unconventional competitor brought in for the event. The tournament was designed to bring together titleholders from a variety of strange sports to face off in Pokémon Champions until a single "Champion of Champions" was crowned.

However, several details regarding the event structure remain undisclosed. Organizers have not released the identities of the other participating athletes, nor have they made public the tournament's match rules, bracket structure, or overall duration.

Despite the missing competitive details, the promotional event served to highlight the game's focused emphasis on direct PvP battles following its June debut on mobile devices.

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• Pocket Gamer Hero image: https://media.pocketgamer.com/artwork/na-37235-1785496197/pokemon-champions-champion-of-champions-winners.jpg